Sustainability as a Strategic Reputation Issue
Laws, Expectations, Opportunities
(1 hour, Online)
Aimed at board members, managing directors, and executives in strategy, marketing, and sustainability of
SMEs/textile industry.
In 1 hour you will receive a condensed overview of the current framework conditions and opportunities for
strategy and communication around the sustainability of the supply chain:
1
- Current and planned directives and laws relating to the supply chain and sustainability in
Germany and the EU.
2
- Options for action to avoid risks and maximise opportunities.
3
- Sustainability as a reputation issue: the tightrope walk between greenwashing and greenhushing.
How can communication on ESG and sustainability issues be made safe, transparent and effective?
